There isn't too much to add beyond the title. Ruta has put together an endearing infographic with a pretty decent list of key points to consider. Now, I'm not much of a logo designer myself, but the list seems well constructed and its appearance on TheLogoSmith is reason enough for me to believe it's fairly accurate. I do feel that the 'categories' of trending designs are a little broad-stroke (I'm not sure I could find any logos that wouldn't fit into at least one of them) but there are some pretty neat examples included – particularly the ombre pangolin! Makes me wonder if the time has come to finally dip my toes back into the logo design pond...
Note: this was originally part of a full article titled "Thoughts from around the web" and the 13th post in my New 52 challenge. That article also linked to a blog post on modular design and a critique of modern "culture-fit" hiring practices. For posterity, the below paragraph has been kept here; it was originally the introduction to the article:
I'm not going to lie, I'm behind. I won't be getting March's MiM up any time soon (hopefully next week) but I've still spent all my free time this week trying to get it rounded off. Well, I'm happy I spent the time on that, but it's left me without any inspiration for what else to post. Still, post I must, and luckily I've recently found myself stumbling on to some very interesting, but not individual-post-worthy, articles. So here, in no particular order, are three things I enjoyed reading: