A wonderful (and wistful) treatise to the personal web. Takes a design-oriented approach, but the words are just as applicable to any discipline (even non-digital ones). More importantly, Simon's words inspire me to think about my own site in new ways and see new opportunities that it can fulfil.
I know that social media deprived the personal site of oxygen, but you are not your Twitter profile, nor are you your LinkedIn profile. You are not your Medium page. You are not your tiny presence on the company’s About page. If you are, then you look just like everyone else, and that’s not you at all. Right?